Real-Time Stock Updates for B2B Buyers

Real-time stock updates in action:

Picture this: your customer needs a hydraulic pump. They find it on your web store, but it’s currently out of stock.

• Without real-time updates: They might leave empty-handed and search for a competitor who can deliver faster.
• With real-time updates: They see the estimated restock date (e.g., “Available next Wednesday”). Now they can decide to wait, order other in-stock items, or contact you to explore alternatives.

The bottom line: Real-time stock information empowers customers and builds trust. This leads to:

• Higher conversions: Customers are more likely to buy when they have clear delivery expectations.
• Larger orders: They may purchase additional items knowing when out-of-stock items will be available.
• Reduced customer service inquiries: Stock information is readily available, minimizing questions.

By giving customers the information they need, you create a smoother, more efficient buying experience for everyone.

Benefits for your buyers:

• Simplified purchasing decisions: With all the information readily available, buyers can make informed choices with confidence.
• Reduced customer service inquiries: Upfront visibility into stock availability minimizes the need for buyers to contact customer support.
• Improved trust and transparency: Accurate stock information builds trust and strengthens the buyer-seller relationship.

How to implement real-time stock updates on your web store

It’s easy to set up real-time stock information within your Sana Commerce Cloud store. Just follow these simple steps:

1. Enable the feature: Navigate to Setup > Products > Stock and assortment settings and enable the real-time stock update feature.
2. View the updates: Head over to your shopping cart or checkout page. You’ll notice a new column or section displaying real-time stock availability and estimated delivery dates for each item in your cart.

That’s it! With just a few clicks, you can empower your buyers with the accurate information they need to make informed purchasing decisions.

Ready to give your customers the clarity they crave?

This latest update is just another example of how Sana Commerce Cloud is constantly evolving to meet the needs of B2B businesses. Contact us today to learn more about how this feature can enhance your online store and improve the buyer experience.

Note:

While we’ve worked hard to make this feature as comprehensive as possible, there are a few limitations in the initial release. For example, stock visibility is not yet supported in large basket calculations, and estimated availability dates may not be accurate in certain scenarios involving multiple units of measure. We are continuously working to improve and expand this functionality.